Content, content, content!

18.09.2020 - Branchen Secrets

But what does that mean anyway and how do you find optimized topics in content marketing? Content marketing is a permanent topic within the communications industry and is closely related to PR. We also preach permanently how important the right content is to reach your goals. That's why we would like to share with you our 5 insider tips for optimal content marketing.

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What do numbers have to do with communication?

15.09.2020 - Branchen Secrets

"I'm not that good with numbers, I'm more the communicative type". Sentences like this or similar ones are often heard in the PR industry. Of course, mathematics is not part of our daily work, but numbers do play an important role.

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The development of the home office

08.09.2020 - Branchen Secrets

You can't even hear it anymore, but Corona is and will probably be a companion of our everyday life for quite some time. The effects are extremely diverse. The acceleration of digitization has gone hand in hand with a change in German opinion about the home office.

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Together Everyone Achieves More

28.08.2020 - Griffel Inside

Teambuilding is the be-all and end-all for a successful company. But why is teambuilding so important and how does teambuiliding actually look like at Griffel & Co?

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Cirplus declares war on plastic waste

26.08.2020 - Showroom

Our customer, the Hamburg start-up cirplus, founded in 2018, has set itself the goal of reducing the amount of plastic waste that ends up in the environment to zero. A project that will gain even more importance due to the EU plastics tax, which will take effect on January 1, 2021.

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Putting on an event in two weeks? - No problem!

13.08.2020 - Griffel Inside

The Museum of Illusions opens its second location in Germany next week in Stuttgart, after making its Germany debut in our beloved Hamburg, The Go from our client came at short notice, the event planning had to go fast, it was over 30 degrees outside, but nothing could stop Griffel&Co.

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Being up to date as a job requirement

08.08.2020 - Branchen Secrets

Topicality is the one of the most important keyword in public relations. As fast as social media and editorial offices pick up on current events and new trends emerge, we as a PR agency have to act as quickly as possible.

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Interview accompaniment at SUND

31.07.2020 - Showroom

At the beginning of this week our customer SUND Holding GmbH + Co KG got one of the highly popular spotlights of the press. The SUND Group consists of the companies EMIL DEISS KG, FIPP Handelsmarken GmbH + Co KG, and BINGOLD GmbH + Co KG and thus combines expertise in various industries and product categories.

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The future of the media

24.07.2020 - Branchen Secrets

A classic picture: Get the newspaper out of your mailbox in the morning and then flip through the news during breakfast. Over the years, and of course with the steadily advancing digitalization, this picture has changed drastically.

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COVID-19 as digital accelerator of the decade

22.07.2020 - Branchen Secrets

COVID-19 is holding the whole world firmly in its grip. The consequences of the pandemic are diverse, often negative, sometimes positive, not yet fully predictable, and are felt by everyone.One trend, however, is already standing out on a global scale: the acceleration of digitalization and digital communication.

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Hi, Hey, Hello!

15.07.2020 - Griffel Inside

My name is Isabelle and I am supporting Griffel & Co Kommunikation as an intern for the next three months.

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VAT reduction - the car industry is booming again

08.07.2020 - Showroom

One topic that you can't get around this summer: the VAT reduction! Since the first of July, the VAT rate is reduced from 19 percent to 16 percent until the end of 2020, in order to boost consumption and the economy during the Corona pandemic. And how that works! The car industry is booming again.

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