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07. August 2019

Podcasts as a PR measure

Podcast are becoming more popular. Whether in sports, on the train or at home - an entertaining or even informative podcast is now part of the everyday life of some.

The doors also open here for the PR work to have another point of contact. The podcasts always reach several people and address a variety of topics. From digitization to the environment - every niche is served. Also, the enlightening or subject-specific podcasts are becoming increasingly popular. Interviews with people from the industry put a special charm on the broadcast of a podcast. They report first-hand and convince so many people. An opportunity for the PR to bring the customer convincing to the end user. Customers can exchange podcasts on a variety of topics and address the end user in a completely new way.

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