The Griffel Year Review
With the turn of the year, the usual New Year's resolutions are on the agenda, which are increasingly being observed by those who are less fortunate. In January the fitness studios are overcrowded ? in the first two weeks the motivation sprays only so. New year, new me, is the motto.
But in between all the New Year's resolutions there are also many year reviews. We, at Griffel, also look back on some successes in 2019.
Daimler leads the successful financing round of carwow
At the beginning of August, Daimler AG led the €28 million financing round in our customer www.carwow.de. Media such as "Die Welt", the "Börsen Zeitung" and "Focus" reported on it, which generated incredible coverage for carwow. The keyboards and the telephones burned - so that really everyone reported! Thanks to our help, a total of no less than 429 media reports appeared in Germany.
STRONG at "the lions' den
In October 2019 Jennifer Lapidakis was at the "Lion's Den" for her cosmetics brand STRONG, and even though she refused a deal, it rained on publications! Not only we were very satisfied, but also Jennifer.
Kansas at the A+A
In early November 2019 we organized a press event at the A+A trade show for our client Kansas. A show act with dancers and a beatboxer, the best Danish snacks and of course models with the latest trends in the world of workwear awaited the journalists. They were thrilled and honored Kansas with several articles in their media.
Cirplus is nominated for the German Sustainability Award
Cirplus is a start-up founded in 2018 that offers a trading platform for plastic waste. This year, this was exactly what was honoured with a Top 3 nomination for the German Sustainability Award.
A&G - the digital sales slip is booming in the media landscape
Our customer A&G offers a product that is now more up-to-date than ever, thanks to the compulsory receipt requirement. The app "admin", sends the receipt for every payment transaction digitally, directly to the smartphone, so that the user receives a digital receipt and saves waste. We didn't let the phones stand still and so A&G was in, among other things: Focus Online, E-Tailment, Tagesspiegel, Die Welt, and Frankfurter Rundschau.
3D TrickArt launched new motifs and we were there!
The 3D TrickArt Musuem in Hamburg has added new great motifs to their exhibition this summer! The "Bild", the "Hamburger Abendblatt", the "NDR", "SAT 1" and other media also found this! So we reached countless regional media with the news!
HelloBody at Gründerszene, OMR and Lead Digital
HelloBody's non-animal and vegan products were also convincing in 2019, and we stepped on the gas to ensure that the editorial offices of "Gründerszene", "OMR" and "Lead Digital" were also convinced by the cosmetics brand.