Griffel & Co enchants the media with a musical from 1001 nights. During our PR project for the stage musical ALADDIN, we took women's media into the musical Orient. The fairy tale from Agrabah about the main characters Aladdin, the beautiful Jasmine and the enchanting Jinni surprises its visitors on the stage of the Neue Flora in Hamburg with impressive costumes, oriental sounds and unique show effects. The Griffel & Co team was able to convince both online and print media as well as numerous large and small bloggers of the musical.