
The Kansas Group is the leading workwear expert in Europe. The Fristads Kansas Group, which specialises in workwear, has subsidiaries in 18 countries and is present in a total of 24 nations. Continuous research in six development centres ensures that the Group continues to expand its leading market position.
We at Griffel & Co are responsible for corporate and product communications for the company, which markets its apparel in Germany under the Kansas label. In addition, we advise Kansas on media planning, create advertisements and accompany trade fairs and events. We are also creative with other advertising materials such as lookbooks or invitations. Our PR work has resulted in reports in Wirtschaftswoche online and leading industry magazines in the areas of occupational safety, construction and trade.